Web Experts Athlon Visit The Home Of Golden Syrup

Feb 01 2016

Athlon London design team, Web Experts who created the Ragus website, visited the home of Golden Syrup to witness first hand the incredible inversion process that is the making of Golden Syrup.

You can watch our video on How to make Golden Syrup here.

AhtlonTeamAtRagus_693x389
Ben Eastick, Ragus Marketing Director, with the Athlon team (Left to Right); Victor Woode, Design Director; Jana Pettersson, Project Director; Katie Strattan, Project Manager and Laura Rebolo, UX Designer. 

 

“Though we all enjoy watching the Golden Syrup video, there is nothing that compares to the real life experience of seeing the process in action. The Factory tour our team undertook, led by Mel Boyle (Factory Manager) and Lee Barkus (Production Manager), was extremely insightful and simply a pleasure to experience. We will most definitely be able to use this insight to ensure all future communications and designs capture the manufacturing expertise of Ragus and their Pure Sugar products.”

Jana Pettersson, Project Director at Athlon London

AthlonTeamAtRagus_693x510_4
Factory Manager, Mel Boyle, explains a key ingredient to the manufacture of Ragus Pure Sugar products.

 

Ragus is proud to announce an updated evolution of the Ragus website will be launched in February 2016 with our ongoing partners Athlon, London.

Athlon

 
http://www.weareathlon.com

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Ragus Team Witness British GT Silverstone Podium

Jun 01 2015

Ecurie Ecosse GT Silverstone 2015

Ragus BMW Z4 GT3 serving a 20 sec ‘success’ penalty.

Ecurie Ecosse powered by Ragus Pure Sugar Energy saw drivers Marco Attard and Alexander Sims extend their Avon Tyres British GT Championship lead after finishing 3rd in the series’ blue riband three hour Silverstone 500 race on Sunday afternoon. It was the legendary Scottish squad’s third consecutive podium finish of the campaign after winning last time out at Rockingham and coming home 3rd at Oulton Park.

After qualifying 3rd in the dry on Saturday, the start of Sunday’s initially sodden race saw Barwell’s team-mate Jon Minshaw enjoy a fierce battle with Attard before a safety car period after half an hour prompted Ecurie Ecosse, along with most of its rivals to pit early and install Alexander Sims. So long was the safety car out, the BMW factory driver was called back in to the pits after just a handful of laps to switch to dry slick tyres and to put Marco Attard back aboard for his second driving stint.

Ragus' Theresa Pereira with Ben Eastick in the pit garage

Ragus’ Theresa Pereira with Ben Eastick in the pit garage.

With teams choosing different tactics the race’s definitive picture did not emerge until Sims climbed behind the wheel for the final time with an hour of the race remaining, and subsequently reeled off the race’s three fastest laps, which helped Sims close in and take 5th place before the afternoon’s second safety car period, caused by the leader crashing his Aston Martin.

Once racing resumed Sims carried out an audacious sweep around the outside of Daniel Lloyd’s Aston Martin at Stowe and along the Vale. There was little time to make further progress thereafter and Sims ultimately finished just 7.1 seconds behind the race winning McLaren, and 2nd place BMW Z4, despite having to serve a 20 second ‘success’ penalty for winning at Rockingham.

A delighted Ragus team of Ben Eastick, Frank O’Kelly and Theresa Pereira were there to witness the action as it unfolded.

Theresa & Ben with Blancpain drivers Oliver Bryant & Alasdair McCaig view the action from the BRDC

Theresa & Ben with Blancpain drivers Oliver Bryant & Alasdair McCaig view the action from the BRDC.

Ecurie Ecosse

 
 
 
 
 
 
 
 
 
 
 
 
 

http://www.ecurieecosse.com

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Sticky Start Ends In A Podium

Apr 09 2015

Ragus and the world famous Ecurie Ecosse motor racing team commenced their fourth consecutive year of partnership at Oulton Park during the Easter weekend. For 2015 Ragus has positioned the Pure Sugar Energy branding on the rear sections of the championship winning BMW Z4 GT3 to gain new exposure.

Ecure Ecosse at Oulton Park 2015

Ragus rearward facing branding for the 2015 championship.

In race one, Alistair Mackinnon’s Mercedes SLS AMG made contact with Derek Johnston’s Aston Martin. Ecosse/Barwell driver Attard braked hard in avoidance but was hit from behind unsighted by team mate Jon Minshaw, slewing the No.1 BMW sideways into the barriers and then back across the track into the stranded Aston Martin. Fortunately the damage was mainly cosmetic, allowing Attard to limp to the pits before a safety car was deployed. Quick work from the mechanics had Alexander Sims back out in no time and the BMW factory driver duly fought his way up through the field en route to 6th overall.

Ecurie Ecosse Racing at Oulton Park 2015

Sticky situation in race one at Oulton Park.

Despite there being only three hours between races, Barwell mechanics had the BMW back in shape for the afternoon’s second one hour race where Sims lined up 4th on the grid. At the mandatory pit stop after 30 minutes, Marco Attard was able to progress to bring the car home 3rd after a battle with the Ginetta of Steve Tandy and salvage solid points from a challenging weekend.

The Ecurie Ecosse/Ragus car will have a quick turnaround before competing in round one of the Blancpain series in Monza, Italy next weekend.

Photograph credits: Tom Loomes

Ecurie Ecosse

 
 
 
 
 
 
 
 
 
 
 
 
 

http://www.ecurieecosse.com

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Ragus Website Shortlisted for B2B Awards

Nov 03 2014

Ben Eastick

Ben Eastick, Marketing Director at Ragus.

I am delighted to announce that our website has been shortlisted as a finalist in the B2B Marketing Awards in the ‘Best Website’ category.

Created by a team of communication specialists led by design and technology agency Athlon, it is at the forefront of our marketing communications and positioning strategy for the Ragus brand. It’s structure and content further raises the awareness and perception of us as a world class manufacturer of industrial pure sugar products; all designed to connect with and engage our key audiences of customers, senior buyers and food scientists.

I am very pleased that the B2B awards have acknowledged this creative presentation of our heritage and expertise.

B2B Awards

 

 

 

Athlon

 

 

 

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Pure Sugar Energy boost for 2014 British GT Winner

Sep 18 2014

Ecurie Ecosse British GT Champion

 

Ecurie Ecosse Powered By Black Bull’s Marco Attard is the new Avon Tyres British GT champion after a nerve-jangling afternoon was spent largely on the sidelines at Donington Park’s season finale last weekend (September 13/14).

Despite the legendary Scottish squad’s Barwell Motorsport-run #79 BMW Z4 GT3 suffering only its second non-finish of the season at the two-hour event, Attard’s significant points advantage was enough not only for him to scoop the 2014 Driver’s title but also claim the Blancpain Gentleman Driver Trophy for best-placed Amateur.

Co-driver Alexander Sims was less lucky however, as the non-score relegated him to a still-impressive third in the standings after missing a round earlier in the season. Ecurie Ecosse also finished third in the Teams’ standings having comfortably outpaced the other single-car entrants throughout 2014.

But the weekend and season undoubtedly belonged to Attard who, along with Sims and Snetterton supersub Jonny Cocker, claimed no fewer than four pole positions, three other front row starts, two race wins, two second places, a third and two fourths from the 10 races staged.

Indeed, the final front row start came at Donington courtesy of a combined lap just 0.003sec shy of pole position, which was snatched away by arch title rivals Oman Racing Team in the dying moments of Attard’s Am session on Saturday afternoon.

But with no success penalty to serve during their mandatory race pit-stop, the team were still confident of at the very least matching their rivals, who had no option but to win and hope Ecurie Ecosse finished seventh or lower if they were to steal the title at the death.

Their chances of doing so received a boost after Sunday morning’s warm-up however, when a cracked cylinder head prompted the Barwell and BMW mechanics to perform a record-breaking engine change in time for the race. Incredibly the Z4 GT3 was ready before the start, only to then suffer a related gearbox problem that forced Attard into retirement while running second after just nine laps.

The entire squad then watched on nervously as the Oman Racing Team Aston Martin held its lead, first with Ahmed Al Harthy and then Michael Caine at the wheel. It was still there as the race entered its final stages before finally being overhauled with just 15 laps remaining. Eventually slipping to fourth on the road meant Attard was champion by 10.5 points.

Marco Attard: “This is a fantastic result and just reward for all of the team’s and Alexander’s hard work this year. They absolutely deserve it! Having said that, I feel really disappointed for Alexander that we couldn’t share the title after he missed Snetterton due to official BMW commitments at the Nurburgring 24 Hours. The very rare failure at Donington also meant he wasn’t able to maintain second in the points, which is a great shame. Personally, I’m over the moon and can’t wait to celebrate with everyone who has contributed towards our British GT title.”

Alexander Sims: “What a fantastic season this has been! Understandably we were disappointed with the way the race panned out for us at Donington, but our pace was excellent and a win really was on the cards. Marco and the team have done a superb job all year though, and we built up a very good points cushion heading into the final round that enabled him to clinch the title. All year it’s been really enjoyable to work with the team, who have put so much effort in.

Chris Needell, Barwell Commercial Director: “What an extraordinary weekend, with the whole team riding a rollercoaster of emotions on race day! Although clearly Donington didn’t go according to plan race-wise, we have been the class of the British GT field throughout the season and thoroughly deserve this title. Marco has shown consistently that he is one of the very best Am drivers out there, and Alexander simply did a brilliant job for us both in and out of the car. Also, I should mention Jonny Cocker who stood in superbly for Alexander at Snetterton, and has contributed to this success. We are so proud of our crew; from the engineers through to the tyre guys, they have performed brilliantly all season.”

The British GT crown might be in the bag but Ecurie Ecosse’s 2014 season isn’t over just yet, as this weekend its Blancpain Endurance Series driver crew of Alasdair McCaig, Andrew Smith and Oliver Bryant attempt to claim the Pro-Am class Drivers’ and Teams’ titles at the championship’s Nurburgring season finale.

Final British GT Drivers’ Championship Top 10
1. Marco Attard / Ecurie Ecosse BMW Z4 GT3 148.5 points
2. Michael Caine/Ahmed Al Harthy / Oman Racing Team Aston Martin Vantage GT3 138
3. Alexander Sims / Ecurie Ecosse BMW Z4 GT3 129.5
4. Jon Minshaw/Phil Keen / Trackspeed Porsche 997 GT3R 121.5
5. Andrew Howard/Jonny Adam / Beechdean AMR Aston Martin Vantage GT3 98
6. Gary Eastwood / FF Corse Ferrari 458 Italia 91.5
7. Pasin Lathouras / AF Corse Ferrari 458 Italia 74
8. Matt Bell / United Autosports Audi R8 LMS ultra 58.5
9. Rory Butcher / Oman Racing Team Aston Martin Vantage GT3 55.5
10. Paul White/Tom Onslow-Cole / Strata 21 Aston Martin Vantage GT3 53.5
etc…

Final British GT Championship Teams’ Top 10
1. Oman Racing Team (x2 cars) 193.5 points
2. Trackspeed (x2 cars) 180
3. Ecurie Ecosse 148.5
4. Beechdean AMR 107
5. AF Corse 104.5
6. FF Corse 103.5
7. Triple 8 90
8. United Autosports 58.5
9. PGF – Kinfaun AMR 58
10. Strata 21 53.5
etc…

Final Blancpain Gentleman Driver Trophy Top 10
1. Marco Attard 163.5 points
2. Andrew Howard 133.5
3. Jon Minshaw 132.5
4. Gary Eastwood 109.5
5. Phil Dryburgh 78
6. Paul White 70
7. Derek Johnston 69.5
8. Mark Poole 52
9. Jeff Smith 50
10. Lee Mowle 46
etc…

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British GT Silverstone 500 proves a thriller

Jun 06 2014

Ecurie Ecosse GT3 Silverstone

Ragus sponsored Ecurie Ecosse GT3 takes 3rd at Silverstone.

Ecurie Ecosse retained their British GT Championship points lead thanks to Marco Attard and Alexander Sims’ third podium in as many rounds after an incident-packed race at Silverstone on Sunday (June 1).

Following a win and second place in their last two domestic outgoings, the legendary Scottish squad’s chances of notching up another victory were dashed by communication issues during a Safety Car period, not to mention multiple collisions caused by over-zealous rivals.

After another brilliant ‘Pro’ and ‘Am’ showing qualifying, the Barwell Motorsport-run #79 BMW Z4 GT3 clinched its third front-row grid slot of 2014 with a combined time only 0.1sec slower than pole-sitters Beechdean AMR.

But their good work was almost undone at the start of Sunday’s race when the PGF-Kinfaun Aston Martin tipped Attard into a half-spin approaching turn one. Only his quick reactions saved the car from fully pirouetting, but a position was lost all the same.

With the Safety Car called upon after just 30 minutes, the decision was made to pit the Scot from third. but the team’s rotten luck under caution periods this season would continue when a radio glitch ensured their call went unanswered.

Sims re-emerged from the overdue stop and immediately set about doing what he does best by gaining five positions in just six laps, as well as setting the fastest time. It was imperative that the BMW factory driver pushed hard if he was to negate the 15-seconds success penalty incurred for finishing runner-up at Rockingham, and proceeded to keep the hammer down for over an hour.

Attard then continued the good work after the penultimate stop by remaining the close proximity to fellow podium contenders Beechdean-AMR and M-Sport throughout his 50-minute stint, before Sims took over for one final time.

Indeed, he was able to quickly catch and pass Jonny Adam’s Aston Martin, which had taken advantage of the 15-seconds handicap. But it was Steven Kane’s Bentley that now posed the biggest threat from behind and, thanks to fresh rubber, was right on the blue and black Bavarian machine’s tail with only three laps remaining.

With third place up for grabs, an over-ambitious move by Kane on the penultimate lap resulted in Sims being spun around at Stowe, denying Ecurie Ecosse a hard-fought podium. That was until a post-race investigation ruled that the move shouldn’t go unpunished, thus elevating Sims and Attard back on to the rostrum and lead of both teams’ and drivers’ championship.

Tracy Trussler, Frank O'Kelly & Ben Eastick

 

Enjoying a great day at Silverstone were two key members of the Ragus operations team. Production & Logistics Manager Tracy Trussler and Commercial Support Manager Frank O’Kelly. Pictured here with Ragus Director Ben Eastick viewing the competing cars in the pit lane and with the Ragus sponsored BMW prior to the start.

Tracy Trussler, Frank O'Kelly & Ben Eastick Pit Lane

 

 

 

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